Frequently Asked Questions

Answers

  1. What is TrueNorth™?

    • TrueNorth™ is a contemporary new brand of 100% natural, great tasting nut snacks made by Frito-Lay. TrueNorth™ snacks are available today in four distinctly different snacking varieties–nut clusters, nut crisps, nut crunches and whole nuts.
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  2. How many different flavors are there in the TrueNorth™ product line?

    • Each variety of TrueNorth™ products comes in 2-3 different flavors:
      • TrueNorth™ Nut Cluster Flavors:
        • Roasted Peanut
        • Toasted Almond
        • Pecan-Almond-Peanut
      • TrueNorth™ Nut Crisp Flavors
        • Pistachio
        • Almond
        • Peanut
      • TrueNorth™ Nut Crunches Flavors:
        • Honey Wheat Peanut
        • Toasted Sesame Peanut
      • TrueNorth™ Whole Nut Flavors:
        • Lightly Roasted Almonds
        • Sea Salted Pistachios
        • Pecan-Almond-Walnut-Pistachio
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  3. How did you come up with the name “TrueNorth™”?

    • In the process of creating a new kind of nut snacking experience, we found our all-consuming passion—our one “true north.” By naming our nut snacks TrueNorth™, we hope to celebrate our passion for nuts and inspire other people to find their own true north.
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  4. How is TrueNorth™ different from traditional nut snacks?

    • At TrueNorth™, we wanted people to be able to enjoy the benefits of traditional nuts in new ways. We start with great-tasting, nutritious almonds, peanuts, pistachios, pecans or walnuts and combine them with unique shapes, textures and tastes to create totally new snacking experiences, all with 100% natural ingredients. The nuts we start with are lower in saturated fat than other nuts, and contain mostly mono and polyunsaturated fats.
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  5. How do the TrueNorth™ snacks differ from one another?

    • All TrueNorth™ snacks are 100% natural and contain 5g of protein per serving. However, each variety comes in a unique form and flavor, giving you snacking options fit for a wide range of occasions and cravings. Some of our snacks are also a good source of fiber.
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  6. How much nut is there in each product?

    • Nuts are the first ingredient in every TrueNorth™ ingredient statement, indicating nuts are the #1 ingredient in each product.
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  7. Do TrueNorth™ products contain gluten?

    • Gluten is a form of protein found in wheat, rye, and barley. TrueNorth™ Crisps and Peanut Crunches contain wheat. Other TrueNorth™ products do not contain wheat, rye or barley.
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  8. Are any TrueNorth™ products Kosher?

    • TrueNorth™ nut clusters, crunches and crisps are OU Dairy certified kosher. TrueNorth™ whole nuts are OU kosher.
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  9. Are any TrueNorth™ products Vegan?

    • According to the FDA, vegan foods do not contain animal products. The TrueNorth™ clusters and whole nuts do not contain animal ingredients of any kind, including dairy.
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  10. Where can I buy these products today?

    • Nationwide, in Target, Wal-Mart, CVS and Sam’s Club.
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  11. What if my store doesn’t carry the TrueNorth™ flavor I want?

    • Please ask your store manager to keep all flavors of TrueNorth™ snacks in stock.
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  12. Where in the store should I look for TrueNorth™ products?

    • Look for TrueNorth™ snacks in the nut section or near the healthy snack section of the store.
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  13. Will you sell TrueNorth™ in more locations over time?

    • Yes, we plan to make TrueNorth™ products available everywhere you like to shop. Check our website often for location updates.
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  14. How can I learn more about TrueNorth™ snacks?